your Spiritual Business

今天收到一封垃圾郵件，原題為your Spiritual Business。內容如下：

Hi,

Your headline MUST accomplish two things - and it must do this quickly:

1. Your headline should "target your audience," and

2. Your headline must convey a "benefit"

Thanks & Regards
Miss Lisa

讀後頓然悟到，同學們不會撰寫論文，其實Miss Lisa的兩點建議，正好合用。

一理通，百理明。信哉！